Food in Boston, MA
Food • Sports Nutrition, Vitamins and Supplements • Health Food Stores
21 Dry Dock Ave.,
Boston ,
MA
02210
United States
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What's going on?
It’s no secret that people are interested in living more mindfully—shifting the way they think about their health and the role they play in the health of the planet.
From Millennials to Boomers, urban to rural, single to married-with-children, this new lifestyle places value on quality products that put purpose first.
This new mindset seeks more options, less compromise, and zero complications.
OUR STORY
The beginnings
A short while back, Sarah Bates, our founder, was returning home from a class in sustainability. Sitting on the Green Line train in Boston, she was thinking about her best friend’s search for natural healthy products for her family. Every week, this friend spent countless hours browsing the Internet—saving links to different websites, blogs, and chat rooms.
Finding it a challenge to locate the brands she wanted, discover new brands, compile information, and compare product specs, her friend’s online shopping experience itself seemed unsustainable.
Why, given the power of the Internet, online search engines, and big data, was it still so time consuming to find and purchase the healthy, environmentally and socially-responsible products that Sarah and her friend knew existed?
Why was there no one central hub that empowered people to shop exclusively toward a healthier lifestyle, filtering their purchases based on values, missions, and certifications that were important to them, and their families?
888-657-4242
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Worldwide > United States > Boston > Health Food Stores